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Just in Time for NCAA March Madness - iHwy, Inc. Develops Fantell's Unique Score Prediction App for iPhone and iPod Touch

fantell app in app store

BOULDER CREEK, Calif., March 11, 2009 -- IHwy, Inc. has developed Fantell's new NCAA Basketball Tournament Edition iPhone application for NCAA March Madness fans. Fantell and iHwy successfully launched a college football iPhone score prediction application last November.

"March Madness is second only to the Super Bowl in fan interest and wagering," said Michael Munson, founder and president of Fantell (www.fantell.com). "Our initial college football application drew raves because of its intuitive use and display of compelling data fans care about."

Fantell allows fans to make score predictions or just view them. When installed, users can compare their own predictions to group consensus and even sports book predictions. "The application is perfect for fans curious about how different predictions compare to the ultimate game outcomes, or users who enjoy competing or wagering among friends for bragging rights," said Munson.

"Our users are finding the Fantell iPhone Application to be an exciting and engaging experience," says Mark Brown, founder of iHwy, Inc. (www.ihwy.com). "The new Fantell application provides NCAA basketball fans with a personalized, relevant experience and access to the Fantell game score prediction data whether they are online or on the move."

Features of Fantell's NCAA Tournament iPhone application include:

  • Ability to capture and display individual game score predictions
  • Calculation of cumulative fan score predictions
  • Display of sports book lines
  • Final scores
  • Match-ups determined by tournament results
  • User prediction accuracy standings with a gift to top 10 predictors
  • Available on www.fantell.com for those with no iPhone

Pricing and availability: The application can be downloaded any time after March 11 from the Apple iTunes App Store site for $1.99.

For more information, go to www.fantell.com.

iHwy, Inc. is a leader in web based software application development. For over ten years iHwy has designed, built and implemented custom software solutions and web sites. IHwy, Inc. believes in the power of making your vision real. Process light, not process heavy, iHwy expertly builds flexible solutions designed to change with the times so enterprise can thrive.

About Fantell: This innovative new company was founded to collect fan opinion data and enhance the experience of sports fans while creating value for marketers. It is the second company Munson founded. In 2000, he started Sponsorwise, a company to provide software automating submission and review of sponsorship proposals to brands like AT&T, ExxonMobil, Hershey's, Motorola, Siemens, and Verizon.

For more information about iHwy, Inc. contact:

Tara Brown
IHWY, Inc.
13200 Hwy 9, Ste. D
Boulder Creek, CA 95006
tbrown@ihwy.com
831-709-4056

Editor's note:
For further information and/or to arrange phone or personal interviews with Michael Munson, please contact Bruce Brough bruce@brough.com.